Thoughts
From the desk of Becca Jules
Your go-to consultant for marketing, operations, and client management. Whether you're seeking inspiration or practical advice, you'll find it here. Thanks for visiting,

Let’s Talk Meeting Etiquette
Whether you're running the show or pulling up a seat, great meetings are a shared effort. They don’t happen by accident, they happen when people show up, prepared and present.

Make Bookkeeping One Less Thing to Worry About
Are you a bookkeeping pro? Yeah… me neither. And honestly, I don’t want to be.
As a business owner, my time is way better spent serving clients, growing my business, and making sales—not drowning in spreadsheets and receipts. So when I found Reinvest Wealth (RIW), I knew I had to share it with you.
We teamed up with RIW because we’re all about helping solopreneurs and small business owners get their time back. And trust me, this is a game-changer.

Words shape perception—when you adjust your language, you elevate your leadership.
In our daily interactions, the words we choose and the way we deliver them will make all the difference. The simplest adjustments in tone and phrasing can transform the way we are perceived—making us more clear, more confident, and more empowering.
You can be strong and firm while also being polite.

Building Peak Steam: From Concept to Reality in 3 Months
The team at Becca Jules & Co. provided a comprehensive marketing and branding solution. The goal? Speed to market while creating a standout digital presence that turns Peak Steam into a recognizable, trusted brand in the community known for its reliable service and remarkable results.

The Power of Clarity: Why It’s the Game-Changer Your Team Needs
After over a decade in the agency world, I’ve seen it all—clients, projects, and teams either soaring to success or collapsing under pressure. And the common thread? Clarity.
The ones that succeed have it, and the ones that don’t… well, you can probably guess.

Refined Brand Messaging and a Seamless Client Journey Help a Wedding Planner Retain a Personal Touch While Scaling
Christianne (Chris) Ullmark, the new owner of Elope in Banff, sought to take her elopement planning and photography business to the next level while preserving its long-standing reputation for excellence. With over 12 years of experience in creating memorable, intimate weddings in Banff's stunning landscapes, Chris wanted to personalize the brand's messaging and scale operations with precision. She turned to Becca Jules & Co. for strategic guidance in refining her brand identity and creating a scalable client journey that reflects the business’s white-glove service.

How Marketing & Operations Intersect
Many people don’t realize how closely linked marketing and operations are. Why? Because having a solid process is crucial for getting marketing out the door effectively.
When things are done out of order, it can cost both you and your team a lot of time and energy. Good operations lay the groundwork for seamless, cross-channel marketing that reaches both your business and your community. Staying organized ensures your message hits all the right places.
People thrive on structure, and that structure actually fuels creativity. While there’s a lot of talk about “thinking outside the box,” it’s often the box itself that helps us focus, be more efficient, and create greater impact.

The Benefits of Fractional Account Managers and Account Directors in a Marketing Agency
Fractional account managers and directors provide cost efficiency, scalability, and access to top talent for marketing agencies. They enhance client relationships and allow in-house teams to focus on core competencies. At Becca Jules & Co., our team is trained and led by Becca, ensuring seamless management and exceptional service tailored to your agency's needs.

Why a Strategic Partner is your key to a quick turnaround
Partnering with a strategic website developer is crucial for rapid website deployment, ensuring you can quickly seize market opportunities and meet tight deadlines. Their expertise in efficient development leads to cost savings and prevents costly fixes. This collaboration allows your business to stay agile, competitive, and focused on core competencies while enhancing user experience and future scalability.